On Monday, March 30th, Jay Z released his own music service called Tidal. Social media was buzzing all afternoon about the release of the music service which requires a $20 subscription. The press conference which was live streamed had the biggest artists in the industry including, Usher, Rihanna, Madonna, Alicia Keys, Kanye West, and Beyonce.
“This is a platform that’s owned by artists” stated Jay Z to the New York Times. There has been a long going argument between artists and music streaming services that offer music to the public without giving compensation to the artist. Last November, Taylor Swift pulled her music from Spotify, and just the morning after the release of Tidal, Taylor Swift’s music has been streaming on the newly released music service.
During the live stream event, all artists participating took to the stage one by one to sign a contract demonstrating each artists collaboration with the streaming service.
The music streaming service offers a premium subscription of $10.00 per month and a High Fidelity Sound quality subscription of $20.00 per month. Those who oppose the music streaming service comment that music should not be so expensive and that these artists should come together to fight social issues. Just the day of Tidal’s release, Spotify was down which many though that it was not a coincidence.
Many artists can use the music streaming service to unveil there new albums just like Beyonce famously did on iTunes back in 2013. Although for artists it is a great platform to introduce new music it is considered expensive for many of the public whom expressed there thoughts on Twitter with the hashtag, #tidalforall